Episode 363: Brand Position Consultation – Leah Goetzel
Over the last year at Bokeh Podcast, we have spent so much time reviewing brand positions, that we thought it was time to offer live brand consultations! In this special series, we’ll be exploring how to develop brand positions based on principles derived from Donald Miller’s book, Building a Storybrand. In episode 363 of the Bokeh Podcast, Nathan chats with Leah Goetzel to discuss a potential change in her brand position as she approaches moving to a new market. Listen in as the brainstorm potential words and concepts to consider…