Episode 564: Brand: Is it Personality or Value Proposition? – Lisa Aihara
Surprisingly, having an affinity for Sesame Street can be a great way to market your business. But it’s all up to how you can turn that interest, or any part of your brand personality, into value for your clients!
In episode 564 of The Bokeh Podcast, we have our amazing returning guest, Lisa Aihara, join us to talk about branding and how to find a balance between presenting personality and value proposition. Tune in for advice on defining both your personality and value in your brand and how to effectively market your brand to potential clients through your website.