marketing plan
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Episode 304: How to Create a Great Marketing Plan – Heidi Thompson

Marketing is an essential part of any business, but are you creating a marketing plan that sets you up to achieve your goals? In episode 304 of the Bokeh Podcast, Heidi Thompson explains why creating a great marketing plan is important for your business. Listen in as she walks through the benefits of developing a marketing strategy, along with how to create a plan that leads to success. The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh…

Video Marketing
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Episode 301: Workflow Wednesday: How to Simplify Your Video Marketing, Part 2

Do you get overwhelmed in writing scripts or managing the backend production of video marketing for your business? In episode 301 of the Bokeh Podcast, our hosts continue the conversation in part 2 of this interview with Haylee and Nathan about simplifying video marketing in business. Listen in as they share the importance of creating direct messaging in your video content, along with the post-production and editing portion of their workflow. The audio from Workflow Wednesday episodes is from our weekly Facebook Live videos. Tune in live on Wednesdays at…

Video Marketing
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Episode 296: Workflow Wednesday: How to Simplify Your Video Marketing – Rich, Heather, Haylee, & Nathan

Does the idea of producing video to market your photography business intimidate you? In episode 296 of the Bokeh Podcast, Rich & Heather Smith flip the roles in this interview to ask Haylee and Nathan about simplifying video marketing in business in part 1 of this 2 part series. Listen in as they chat about the gear they use, and how to overcome the fears of getting in front of the camera. The audio from Workflow Wednesday episodes is from our weekly Facebook Live videos. Tune in live on Wednesdays…

Website Copy
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Episode 290: Captivate, Convert, and Clone Your Ideal Client with Copy – Jess Jordana

Does your website copy clearly convey the unique value you bring to your ideal clients? In episode 290 of the Bokeh Podcast, Jess Jordana explains how she works with creatives to write website copy that will captivate, convert, and clone your ideal client. Listen in as she shares how you should approach clear communication through an audit of your existing copy. The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on…