How to Turn Bridesmaids Into Brides (and Clients)

Are you leveraging your bride’s network of friends for the growth of your wedding business? Where there is a bride, there’s typically a bridesmaid.

In episode 205 of the Bokeh Podcast, Quianna Marie shares how building trust and growing relationships with the bridesmaids at your weddings can help convert them into your clients. Listen in as she shares a few key ideas to help build that trust, while also creating a better client experience overall.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Show Notes

Technique for Time:
Stack your days with related tasks.
Give yourself buffer time to breathe and reflect between tasks.
Add an extra day to your work travel for vacation time so you can relax.

Book Recommendations: Magnolia Table by Johanna Gains

Brand Position: Focusing on the love between couples, but also helping people achieve the dreams the long for.

Advice for Photographers: You can’t please everyone.

The Gear Bag: 50mm

Converting Bridesmaids to Brides:
1. Utilize social media before the wedding day by requesting wedding hashtags, commenting on photos under that hashtag (and the bridesmaids in it), and tagging the bride.
2. Blanket acts of service throughout the day by sharing mints, fetching waters, refilling champagne glasses, and helping anyone who needs it.
3. Offer “Prom Photos” for bridesmaid and their dates.

Tips for Engaging Wedding Guests: Offer access to the wedding gallery through a text opt-in. This will lead to more exposure and potentially more print sales.

Mentioned in this Episode:
amyandjordan.com

Links:
quiannamarie.com
instagram.com/quiannamariephotography
socialprintstudio.com
blinkist.com
eztexting.com