Episode 241: How to Speed Up Turnaround Time – Caitlin & Luke Bachtold
Does your client experience suffer from slow turnaround time?
In episode 241 of the Bokeh Podcast, Caitlin & Luke Bachtold share how they manage to deliver client galleries to clients in just over a week after their weddings. Listen in as they share the benefits of outsourcing, and what their full workflow looks like from the wedding to the final delivery!
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Show Notes
Technique for Time: Get you day started really early.
Book Recommendation:
The Bible
Luke: This is Marketing Seth Godin –bit.ly/bp-sg-marketing
Caitlin: Worth Every Penny by Erin Verbeck & Sarah Petty- bit.ly/bp-everypenny
Advice for Photographers:
Caitlin: It’s about the people you’re photographing, not just the craft.
Luke: Always keep learning; don’t stay on cruise control.
Brand Position: A husband and wife photography and videography team loving and serving couples.
The Gear Bag:
Canon 5D Mark IV
Sony A7 III
Walkie Talkies: bit.ly/bp-walkietalkie
The Post Production Workflow:
Saturday
– Shoot the Wedding
Sunday
– Day Off
Monday
– Luke Culls the Wedding with No Distractions in Photomechanic
– Caitlin Adds to a Lightroom Catalog and Edits 100 Photos for the Blog and for Reference for Editors
– Caitlin Uploads the Edited Photos to an Online Gallery to send to their Virtual Assistant
– Caitlin Downloads the Images and Uses Blog Stomp to Prep for Blogging, Creates Vendor Credit Links, and Drafts the Blog Post
Tuesday
– Caitlin Reviews the Draft and Adds Content About the Wedding Day
– Luke Sends the Lightroom Catalog to Photographer’s Edit
Friday
– Images Arrive Back from Photographer’s Edit
Monday
– Caitlin Uploads Images to Gallery and Send to Client
– Virtual Assistant Delivers Images to Vendors
Tips for Faster Culling:
– Do It As Soon As Possible
– Don’t Get Emotionally Attached to the Photos
– Pick Instead of Delete
Why a Faster Turnaround Time?
It provides less liability for your business – the shorter the amount of time that the images are in your hands, the less likely something will happen to them.
Backups:
– Harddrive
– NAS – Cloud Based Storage (Used only to access image on the go as needed)
– External Harddrive in a Fireproof Safe
– Online Gallery System
Links:
caitlinandluke.com
instagram.com/caitlinandlukephoto
caitlinandluke.com/education
facebook.com/groups/CLbusinessgrowth
Zig Zigler: ziglar.com
Sara Petty’s Bokeh Podcast Episode